FoBIR: Frontier Business Review publishes high-quality scholarly research that contributes to the development of knowledge and practice in the fields of business, management, entrepreneurship, innovation, and related disciplines.

The journal welcomes empirical, conceptual, and review-based research employing quantitative, qualitative, mixed-method, and other rigorous research approaches. FoBIR encourages interdisciplinary studies and research addressing contemporary and emerging business challenges across developed, emerging, and developing economies.

The scope of FoBIR includes, but is not limited to, the following areas:

1. Strategic Management and Business Policy

• Strategic management and strategic decision-making

• Competitive strategy and competitive advantage

• Corporate strategy and diversification

• Strategy formulation, implementation, and evaluation

• Strategic leadership

• Resource-based view and organizational capabilities

• Dynamic capabilities

• Business models and business model innovation

• Strategic alliances and business ecosystems

• Strategic change and organizational transformation

• Crisis management and organizational resilience

• Business policy and regulatory environments

• Digital strategy

• AI-enabled strategic decision-making

2. International Business and Global Strategy

• International business and global strategy

• Firm internationalization

• SME internationalization

• International entrepreneurship

• Export and import strategies

• Foreign market entry strategies

• Multinational enterprises

• Emerging-market multinational enterprises

• International strategic alliances

• International business networks

• Global value chains

• Cross-cultural management

• Global leadership

• International knowledge transfer

• International innovation

• Digital internationalization

• Institutional environments and international business

• Geopolitical uncertainty and global business

3. Entrepreneurship, SMEs, and Family Business

• Entrepreneurship and new venture creation

• Entrepreneurial opportunity recognition and creation

• Entrepreneurial decision-making

• Entrepreneurial orientation

• Effectuation and causation

• Entrepreneurial bricolage

• Entrepreneurial resilience

• Entrepreneurial ecosystems

• Social entrepreneurship

• Sustainable entrepreneurship

• Digital and technology entrepreneurship

• Women and youth entrepreneurship

• Academic entrepreneurship

• SME growth and competitiveness

• SME innovation

• SME digital transformation

• SME internationalization and export readiness

• Entrepreneurial and SME finance

• Family business strategy

• Family business governance and succession

4. Marketing and Consumer Behavior

• Marketing strategy

• Consumer behavior and decision-making

• Customer experience and engagement

• Customer satisfaction and loyalty

• Brand management and brand equity

• Digital marketing

• Social media marketing

• Influencer and content marketing

• Relationship marketing

• Services marketing

• Retail and omnichannel marketing

• Business-to-business (B2B) marketing

• International marketing

• Sustainable and green marketing

• Ethical and responsible consumption

• Electronic word-of-mouth (e-WOM)

• Online consumer behavior

• Artificial intelligence in marketing

• Marketing analytics and personalization

5. Finance and Accounting

• Corporate finance

• Financial management

• Investment and portfolio management

• Capital structure and dividend policy

• Corporate valuation

• Financial performance

• Financial risk management

• Behavioral finance

• Sustainable and green finance

• ESG investment

• Financial technology (FinTech)

• Digital banking and payment systems

• Financial inclusion

• SME and entrepreneurial finance

• Financial accounting and reporting

• Management accounting

• Auditing

• Corporate disclosure

• Accounting information systems

• Fraud and forensic accounting

• Digital transformation in accounting and finance

6. Human Resource Management and Organizational Behavior

• Strategic human resource management

• Talent management

• Recruitment and employee development

• Training and development

• Performance management

• Compensation and reward systems

• Employee engagement and motivation

• Organizational commitment

• Leadership and leadership development

• Organizational culture

• Organizational citizenship behavior

• Employee well-being and resilience

• Work-life balance

• Diversity, equity, and inclusion

• Knowledge management and knowledge sharing

• Team dynamics

• Employee creativity and innovation

• Remote and hybrid work

• Digital human resource management

• Artificial intelligence in HRM

• Future of work

• Organizational change and transformation

7. Innovation, Technology, and Digital Business

• Innovation management

• Product, process, and service innovation

• Business model innovation

• Open innovation

• Disruptive and frugal innovation

• Digital innovation

• Digital transformation

• Digital business models

• Digital platforms and ecosystems

• Artificial intelligence in business

• Generative AI and business

• Big data and business analytics

• Technology adoption and diffusion

• Digital capabilities

• Digital entrepreneurship

• E-commerce and social commerce

• Platform and sharing economies

• Industry 4.0 and Industry 5.0

• Human–AI collaboration

• Responsible and ethical use of technology

8. Operations and Supply Chain Management

• Operations strategy

• Supply chain management

• Logistics and distribution

• Procurement and sourcing

• Inventory and capacity management

• Quality management

• Lean management

• Business process management

• Supply chain integration

• Global supply chains

• Supply chain resilience and risk management

• Sustainable supply chains

• Green logistics

• Circular supply chains

• Digital supply chains

• Smart manufacturing

• AI and analytics in operations and supply chains

9. Corporate Governance, Business Ethics, Sustainability, and ESG

• Corporate governance

• Board structure and effectiveness

• Ownership and corporate control

• Corporate accountability

• Business ethics

• Ethical leadership

• Corporate social responsibility (CSR)

• Environmental, Social, and Governance (ESG)

• ESG performance and disclosure

• Corporate sustainability

• Sustainable business models

• Sustainable Development Goals (SDGs)

• Circular economy

• Green business practices

• Climate change and business strategy

• Responsible investment

• Stakeholder management

• Sustainability and integrated reporting

• Responsible innovation

10. Business Analytics and Decision Sciences

• Business analytics and business intelligence

• Data-driven decision-making

• Predictive and prescriptive analytics

• Big data analytics

• Artificial intelligence and machine learning for business

• Decision support systems

• Customer and marketing analytics

• Financial analytics

• Human resource analytics

• Supply chain analytics

• Risk analytics

• Forecasting

• Optimization and simulation

• Explainable AI in managerial decision-making

• Data governance and digital decision-making

11. Emerging Markets and Business in Developing Economies

• Emerging-market firms

• Business strategies in developing economies

• Institutional environments and institutional voids

• Formal and informal institutions

• Institutional entrepreneurship

• Indigenous and local businesses

• Base-of-the-pyramid markets

• Inclusive business models

• Informal-sector entrepreneurship

• SME development

• Internationalization of emerging-market firms

• Innovation under resource constraints

• Frugal innovation

• Business networks and social capital

• Cultural embeddedness

• Government–business relationships

• Digital transformation in emerging economies

• Inclusive innovation

12. Business and Management Education

• Business and management education

• Entrepreneurship education

• Management learning

• Experiential and case-based learning

• Project-based learning

• Digital learning

• Artificial intelligence in business education

• Technology-enhanced learning

• Business simulations

• Student entrepreneurship

• Entrepreneurial competencies

• Leadership education

• International business education

• Curriculum development

• Assessment and learning outcomes

• Industry–university collaboration

• Employability and future skills

• Responsible management education

Emerging and Interdisciplinary Topics

FoBIR also encourages interdisciplinary research addressing emerging transformations in business and society, including:

• Artificial intelligence and the future of business

• Generative AI and organizational transformation

• AI adoption by businesses and SMEs

• Human–AI collaboration

• Digital transformation

• Platform and gig economies

• Green and digital transformation

• Future of work

• Climate change and business

• Sustainability transitions

• ESG and responsible business

• Circular economy

• Business resilience and crisis management

• Geopolitical uncertainty

• Digital inclusion

• Responsible and ethical technology

• Data privacy and digital trust

• Innovation and entrepreneurship in emerging markets

Language of Submission

FoBIR accepts manuscripts written in English or Bahasa Indonesia.

Manuscripts written in Bahasa Indonesia should provide the title, abstract, and keywords in English to enhance the international visibility and accessibility of the published research.

FoBIR welcomes research from diverse geographical and institutional contexts and particularly encourages studies that offer clear theoretical, empirical, methodological, managerial, or policy contributions to the advancement of business and management knowledge.